Brand New Day releases in 6 months and still no trailer.

I just think it’s strange but I guess it’s not that big a deal in their eyes. it’s Spider-Man, so it’s gonna make over a billion dollars either way.

but my question is has there been any other MCU movie that has had this short of a gap between first trailer and release date?

I wonder if Doomsday coming this year kinda made the trailer release dates a little wonky

Voir le contenu lié

Commentaires

Swoopmott2026-01-13 10:41

Wasn’t First Steps first teaser only like 5 months before? Not even the main trailer, it was only a couple months before. The windows for trailers all round have gotten shorter. Doomsday is an exception getting stuff so early because they’re gearing up for a year long marketing campaign (two years potentially with Secret Wars). Doomsday is the outlier here, not Spider-Man

lolligaggins2026-01-13 14:04

Except for Chris Nolan films lol. Always getting a teaser and a trailer a year out

GoAgainKid2026-01-13 14:50

Yes, that's true, he's pretty good at finding something that gives a bit of flavour without revealing anything at all. Gordon Levitt stumbling about, McConaughey crying, Bernthal rubbing his head...

Xenocross19822026-01-13 21:01

February 4th and April 4th, it's easy enough to remember.

Market_Massive2026-01-13 22:42

Deadpool and Wolverine came out in July also and we didn’t get its first trailer until the Super Bowl of that year. I really don’t understand why OP thinks this is so strange.

BlackNexus2026-01-13 10:41

My hope is that they'll drop it with the final Doomsday teaser. Or maybe at the Super Bowl?

carloslet2026-01-13 10:50

Honestly I can see dropping both during the big game.

![gif](giphy|3o7aCRloybJlXpNjSU)

Party-Doctor-41012026-01-13 11:21

If they drop both trailers the same day I will literally die 😭

BravoLeader30002026-01-13 10:42

I wondered the same thing, and haven't seen or heard any speculation about this, but when I posted asking about this, my post was removed.

Wooden-Radish-90082026-01-13 10:42

Didn't the No Way Home teaser drop like four months before the movie released? This doesn't feel that weird...

Wallbreaker-g2026-01-13 10:51

It did.

Besides NWH, There were 3 other MCU films and 5 MCU shows that came out in 2021. Lots of marketing and interference along with Sony’s Venom sequel that came out October of the same year. So that and COVID may have some sort of impact to why the marketing followed an unusual rollout.

Severe_Letterhead_752026-01-13 11:31

But nwh had Tobey & Andrew hype and it didn't need a trailer. Brand New Day is not that hyped

indianajoes2026-01-13 12:33

I don't think you're right. Most general audiences probably didn't know about Tobey and Andrew. I'd consider myself halfway between them and die hard comic fans and I had only heard rumours. The general audience doesn't need a trailer to get hyped up for Spider-Man. He's one of the most popular superheroes ever and he hasn't had a bad movie in over a decade. Brand New Day will make $1 billion easily

Affectionate-Day83072026-01-13 11:36

I believe a strong marketing campaign closer to the event is far better than teasing for too long.

LewisRyan2026-01-13 14:59

This, and no way home got picked apart frame by frame to spoil some of the biggest moments of the movie.

I’m not surprised at all that they haven’t dropped a trailer

HermanThaGerman2026-01-13 17:07

Multiple spider-men being confirmed by some teaser showing Lizard getting kicked in the face by nothing.

Maatjuhhh2026-01-13 17:34

Actually it was Tom Holland that confirmed it for me. Zendaya mentioned the fall from the scaffolding and how it hard was to film. Tom said: ofcourse it looks great but I wasn’t there. Right after, you could see his face turn white after he realized what he did.

HermanThaGerman2026-01-13 18:50

I hadn't seen that interview, but that seems like a very Tom Holland thing to do.

Maatjuhhh2026-01-13 18:53

It was the interview with Ali Plumb and he mentioned this to Andrew Garfield after the movie was released. They both laughed at this.

IrvinIrvingIII2026-01-13 20:36

If anyone’s interested: https://youtu.be/oj23HcgP694

Darksol5032026-01-14 15:41

Tom’s soul literally leaving his body is pure cinema lol

Own-Papaya-42642026-01-14 01:29

There was an even earlier interview that literally gave it away plain as day. It might’ve even been as early as like 2019. I think they were even still promoting FFH. Someone brought up the idea of the spiderverse with tobey and Andrew, and Tom literally started looking over at his castmates with a big grin on his face like he was contemplating if he should say anything

LightHawKnigh2026-01-13 15:36

Which is confusing me on how much they are teasing Doomsday. I actually thought it was coming out soon with all those teasers, which is annoying. The hype will die out way before the movie comes out.

Wooden-Radish-90082026-01-13 16:18

They'll probably keep releasing teasers...

kakarot-32026-01-13 16:56

Doomsday may be competing with Dune so maybe they’re trying to get ahead of it and build hype

thedude04252026-01-13 17:10

Doomsday has a lot of story to tell and fix before the movie hits. We’re basically getting a bunch of post credit stingers as advertisements.

Speedrunning 5-6 years of storytelling in 6 months.

I’m okay with it. Some of the best story threats come out of nowhere in the comics. Not everything has to be built up over months / years.

Darth_Thor2026-01-13 15:41

Especially with how many people might already have Marvel fatigue, having the trailers drop closer to the release makes sense.

Jangetjeboy2026-01-13 15:58

and we got a teaser of the suit which is more than enough for spideman

JoeDawson82026-01-13 20:39

Yup, good ol spideman.

Wrong-Vermicelli47232026-01-13 19:03

As a video game player… I totally agree

WillowSLock2026-01-13 19:10

Doomsday doing a nervous side-eye at this comment

poopeyethe2026-01-13 12:57

Fml sony so gotta wait 2 more months for trailer, sony is dumb enough to even miss superbowl

Ironsam8112026-01-13 16:16

There was wayyyyy more hype for no way home

anutosu2026-01-13 16:31

What kind of psychos expect trailers to be released half a year in advance?

Special cases like Avengers i understand but if you release a trailer for ordinary movies 6 months in advance then what do you do in the meantime?

Trailers are supposed to make you go watch the movie. Not get excited so far in advance that you forget that the movie is even coming out by the time it actually releases

Wooden-Radish-90082026-01-13 16:33

I agree. The last thing I want is them releasing a trailer 6 months out and then feeling the need to release like three more to keep people excited.

Point is, people will get pumped whenever you drop it. It's Spider-Man, people are gonna go.

runningchief2026-01-13 17:47

Me watching the Hail Mary trailer in July

"Looks pretty good, when does it release?"

March 2026. 8 fucking months later

Puzzleheaded-Put-8002026-01-13 17:09

I thought that was because of Covid, there was still a chance the date could’ve been delayed. Regardless I don’t think it’s weird for there to be no BND trailer as marvel / Sony kind of take there time with it

bastitch2026-01-13 10:43

According to Google, the average time between first trailer and movie release for all MCU movies is 5 months. [Eyeballing this thread, that seems about right.](https://www.reddit.com/r/marvelstudios/s/bXm3opVfKQ)

Max_W_2026-01-13 10:46

So you're saying a big event in about a month is going to have the trailer? Super!

superkick2252026-01-13 10:55

🥣

EmeraldJunkie2026-01-13 11:25

![gif](giphy|kcrtori5vsADYaWxPn|downsized)

yankeephil862026-01-13 13:52

Exactly, everyone thinks the SB will show Doomsday, but it’ll most likely be a spider-man trailer, and then the first DD trailer during spider-man

qera342026-01-13 20:44

These aren’t distributed by the same company

WeirdIndividualGuy2026-01-14 00:44

Or trailers for both during the Super Bowl. Disney and Sony can both afford it

N8CCRG2026-01-13 14:21

b Owl believe it when I see it

Hank_Scorpio_ObGyn2026-01-13 15:26

There's also a certain 2-3 week long worldwide event that happens every 4 years coming up that gets some eyeballs.

pwnius222026-01-13 20:52

Leap day goes hard

Wallbreaker-g2026-01-13 10:45

No Way Home beats this.

No Way Home came out Dec 2021. The teaser trailer with Doc Ock came out in Aug 2021. That’s 4 months prior to release date which was unusual for both Marvel Studios and Sony.

Besides that, it isn’t strange that we haven’t had an official trailer yet. Another example, Far From Home came out in the first weekend of July 2019 and the first trailer came out late January 2019.

Party-Doctor-41012026-01-13 11:22

I never realized this. I guess Spidey doesn’t really need much time to build up hype

Mufti_Menk2026-01-14 11:28

My guess is they are saving it for the superbowl. That's worth it for them to delay the trailer a bit

LFCfrvr2026-01-14 13:20

Easily. Spidey is probably the most popular superhero in the world. They don't need to release trailers early for him

Variation_Afraid2026-01-13 10:45

Idk ask Sony they are the ones who are in charge of promotion, and marketing of all Spider-Man films

carloslet2026-01-13 10:49

Still four weeks to go at least—fully expecting a trailer or teaser during the Super Bowl.

Party-Doctor-41012026-01-13 11:22

I can’t wait

Educational-Oil-14972026-01-13 10:49

As others have said, there’s normally a 5 month average. But also Marvel have been running their Doomsday teasers in the cinema, plus Wonderman has been ramping up the marketing.

They probably wouldn’t want to throw all that and Spider-Man all at once.

Party-Doctor-41012026-01-13 11:21

That makes sense

GoAgainKid2026-01-13 14:53

Disney have more people working in the marketing department than any other department, so they definitely have a plan on how to juggle this messaging. Doesn't mean they won't get it wrong tho!

Strict_Stranger_48012026-01-13 15:26

Does Disney manage marketing? I thought Sony did

Educational-Oil-14972026-01-13 15:30

You are probably right, my bad. Though I suspect there’d be a level of communication to prevent anything from crossing over too much.

DarkDonut752026-01-14 05:08

>there’d be a level of communication to prevent anything from crossing over too much.

This's definitely a detail people keep overlooking in these discussion threads

Thundergod2502026-01-13 18:59

Also, if it's connected to Daredevil S2 then they wouldn't want to push this out first before Daredevil S2.

Johnny02302026-01-13 10:49

No Way Home came out in December and the first teaser came out at the end of August. Different marketing choices, if it comes out before March it would already be early.

hitma-n2026-01-13 10:51

Give it 3 more months it’ll be coming then.

Obvious-Water5692026-01-13 10:51

I wouldn't be surprised if we get the first teaser within the next month.

BatmanForever232026-01-13 10:52

That's... quite standard.

Party-Doctor-41012026-01-13 11:24

O… k.

BatmanForever232026-01-13 12:23

Well seeing as you were clearly unaware and had to make an entire post instead of just checking, you don't get to be the one who gives attitude lmao

BangingBaguette2026-01-13 10:54

Yeah it's normal. Avengers movies are not the typical timescale you should go off because those movies use an entire 12 month marketing cycle to build hype due to their scale.

Personally 4-5 months is the sweet spot. I mean over on the gaming side how irritating has the trend become to release a trailer for an upcoming game sometimes 4-5 years out from launch? In a perfect world for most entertainment media we shouldn't see/hear anything before 6 months out imo.

Party-Doctor-41012026-01-13 11:25

I’m a big gamer so I think I was actually getting my timelines for movie trailers and game trailers mixed up haha. Now that I’m reading through these comments I’m realizing 6ish months isn’t actually that bad. But for a video game that would be terrible. Thanks for pointing this out!

EJ_REDIT2026-01-13 10:57

No. It’s not just BND. Invincible season 4 is in March and still no trailer, same for Born Again season 2. First Steps first trailer dropped in March when it was also releasing in July. It’s nothing new. Doomsday is different because it finished filming months ago so they have a whole campaign ready, hell they just started reshoots and new scenes to film while BND just wrapped filming last months

Caciulacdlac2026-01-13 10:58

It would have been strange if we already had a trailer by now.

Miss-Tiq2026-01-13 11:01

"I just think it's strange..."

Maybe. But who am I to judge?

throwtheamiibosaway2026-01-13 11:01

I see this kind of post everytime Marvel releases a major MCU movie. They have a strategy, complete silence, and then at some point the floodgates will open. It will always be later than we would like/expect.

Multisym2026-01-13 11:01

Super Bowl

coyote-cry2026-01-13 11:02

It’s online lol

CaptainAksh_G2026-01-13 11:10

Marvel forgot about it because of Doctor Strange's spell

Party-Doctor-41012026-01-13 11:26

You might be onto something here

JasonP272026-01-13 11:13

I'm guessing Super Bowl, maybe theatres just before that.

616ThatGuy2026-01-13 11:20

Leakers have said it’ll most likely come during the Super Bowl. Which makes sense. It’ll be their biggest movie before avengers. So they’ll want the most eyes on it as possible.

StrongStyleDragon2026-01-13 11:22

It’s Spider-Man they can just drop the movie with no trailer and still make the same amount of money. Not worried.

caveman73922026-01-13 11:24

If anything I bet they drop it with the Super bowl. Big movie like this with a big event like that, it makes too much sense.

marioxb2026-01-13 11:26

What about VisonQuest? There was some sort of Comic Con trailer or whatever, but that's it. Surprised it hasn't been leaked somewhere or officially released elsewhere.

Greygor2026-01-13 11:33

Releasing a full trailer 6 months or more before a films release was never the norm.

5 or 4 months would be more likely for an initial trailer.

In this case I think a Superbowl trailer would be the most likely.

It depends on Sony's strategy

relientkenny2026-01-13 11:50

i’m gonna be real. even if they choose to NOT release a trailer (which i personally think would be a bold badass move), the theatre is STILL going to be super packed

Party-Doctor-41012026-01-13 13:48

I’ve always thought it would be really cool for Marvel to release a huge movie one day with absolutely no teasers, no trailers, no spoilers, no interviews, nothing. We get nothing but a confirmed release date and that’s it. I don’t know if that’s ever been done before. The novelty of it alone would drive the movie to be huge.

relientkenny2026-01-13 14:44

tbh this is something i hope Christopher Nolan would do. i feel like he’s the ONLY director that could pull this off

niicofrank2026-01-13 18:22

You literally could not do this especially with a marvel movie bc even if it were logistically possible, if people go in completely blind and end up not liking what they’re getting they can very easily leave and ask for a refund from the theater which would be such a PR disaster for them

Chaoticgood7902026-01-13 11:54

It’s almost as if the trailer could drop during one of those big events in Feb…

…people saying BND isn’t hype is crazy. When the crumbs of tom on set has millions of views. It’s Spiderman. People were waiting for confirmation that Tom was returning. They won’t need much to put butts in the seats. We have BND leading into the Endgame re-release into Doomsday. It’s about to be a crazy run

Bower17382026-01-13 11:55

Super Bowl

Southern_Stage_76632026-01-13 12:01

they have been working on doomsday ALOT, so I would not be suprised.

Vchipp2_02026-01-13 12:01

We just got that new Blumhouse/Atomic Monster Mummy movie teaser and that movie is out April 17th.

eyebrows3602026-01-13 12:12

> this short of a gap

?!?! It's *6 months*!?

And if you hadn't noticed, they're right in the middle of promoting Doomsday right now.

MileHighGilly2026-01-13 12:20

GOOD

FrogginJellyfish2026-01-13 12:21

Personally I don't like trailers/teasers being very long before release. The wait gonna feel longer, and the hype gonna lose steam.

Speakatron2026-01-13 12:22

You'll probably start to see trailers after Wonder Man has dropped.

flarkle2026-01-13 12:31

Good. I hope they don't release one. You guys should try going into a movie blind. It rules. Imagine surprises!

ecw3242026-01-13 12:37

The MCU has spoiled us with early trailers. I’d be ok if one didn’t drop until a couple months before the film. That’s how non super hero movies tend to work

tideshark2026-01-13 12:43

![gif](giphy|yiADANv89n7UQuS5kJ)

ContraSmo2026-01-13 12:51

Adding to the Super Bowl speculation, they could also be waiting for Daredevil BA S2 and the Punisher special to wrap up before giving us a full trailer

cynical_aesthete2026-01-13 12:54

Well, it's spiderman. Trailer or not people are going to see the movie lol. But yeah this is a bit surprising though.

Substantial_Oil_49232026-01-13 13:18

The finished filming last month. I think a teaser will appear during the Super Bowl.

HackDaddy852026-01-13 13:22

6 months without a trailer is pretty normal. It’s actually weirder to me that we are supposedly getting a full Doomsday trailer at the Super Bowl.

Jespoir2026-01-13 13:31

Trailers are not as relevant as they used to be. Why advertise for a movie when the leaks are all over instagram doing it for free?

Fickle-Aardvark69072026-01-13 13:44

I've noticed that Disney has been really low-key with their marketing over the last year relative to other studios (especially Warner Brothers). Over the summer I think I saw the FFFS trailer play once for every four times I saw Superman (which had the trailer in front of almost every movie).

BigDaddyGreeds2026-01-13 13:52

6 months isnt a crazy short time, a lot of movies trailer drop like 4 months out. Doomsday & Odyssey dropping trailers a year out is not the norm. They're probably planning to drop a Superbowl trailer

wolfjeter2026-01-13 13:53

The new marvel promotion strategy is to slowly build up then like 1/2 weeks before bombard promotion everywhere.

neeesus2026-01-13 13:54

The superbowl is next month.

slowsundaycoffeeclub2026-01-13 13:54

6 months? That’s….not a soon time.

electrorazor2026-01-13 13:55

Deadpool and Wolverine didn't come out til Superbowl

LucasLS072026-01-13 14:01

Apparently there is a trailer reveal event coming soon, something called "Superb owl" or something like that.

jjkm72026-01-13 14:03

I am willing to be wrong about this but I’m really not sure its a lock to make over a billion. Homecoming didn’t make a billion which I understand it’s the first new spiderman, Far from home only barely made a billion despite being the big followup to endgame and releasing in the golden age of the mcu. No way home obviously made waaaay over a billion but how much of that was from nostalgia watchers, it’s the first movie with all 3 spidermen in it ever which was a very poorly kept secret. This new one probably won’t have nostalgia bait to sell it and it’s being released in the worst era for MCU and superhero movies in terms of box office performances. Depending on what we see in the trailer I just don’t see this making a billion, probably more like 800k or 900k

Cute_Source54172026-01-13 14:04

SUPER BOWL PEOPLE. READ THE ROOM!!!

Tpthaze4202026-01-13 14:18

Super Bowl

dasaniAKON2026-01-13 14:18

At this point - we gotta suspect Super Bowl Sunday for a glimpse at both of these movies.

spderweb2026-01-13 14:32

Good? We don't need trailers until a couple months before at most. Otherwise you guys are going to over analyze it for so long that you'll hate whatever they release.

Reyjr2026-01-13 14:39

Probably Super Bowl release of the trailer

FantasticStooge2026-01-13 14:40

It doesn’t need one, it’s going to make a billion dollars

LewisRyan2026-01-13 14:58

I’m incredibly GLAD that there isn’t a trailer yet, IMO they should release one like a week before it releases, and only one trailer per movie.

MarvelMind2026-01-13 15:02

Doesn’t matter. Sony is likely paying for a Super Bowl spot to promote the movie. Plenty of time to get the public excited plus it’s Spider-Man so it sells itself honestly.

Wil-low2026-01-13 15:08

I’m guessing they’re saving it for the Super Bowl. Use that to sell streaming subscriptions to the game.

Thomas_JCG2026-01-13 15:13

Building up hype too early works against movies moroe often than helps.

Educational_Vast48362026-01-13 15:18

I think you’re feeling this way because of the doomsday trailers.

Real_Walk53842026-01-13 15:29

Theyre gonna run down these Doomsday trailers then start that. It’ll keep the hype going longer which seems to be the only thing the MCU can do consistently anymore.

Background-Task56112026-01-13 15:31

Hey!

According to some experts, that's normal!

The trailer will possibly be released with the Super Bowl in about a month, and as for Doomsay, there are 4 teasers available with the release of Avatar.

Background-Task56112026-01-13 15:32

And regarding the gap, yes, it already happened with Thor: Love and Thunder; the first one came out a month and a half earlier, I think.

mega5122026-01-13 15:38

That's fine. I am sure they are working on it.

whalers02026-01-13 15:40

That’s… not that unsual. May releases usually launch a trailer in nov/dec. Jan/feb would line up for a july movie.

Remote-Moon2026-01-13 15:55

Most likely waiting for the Superbowl to show off the trailer.

YourMostFavoriteNPC2026-01-13 16:10

I think most of their marketing $$$ and focus is on Doomsday currently

Ghanaguy404error2026-01-13 16:11

I’m confident it will be at the SuperBowl. Iirc the same was done with Deadpool and Wolverine

Martipar2026-01-13 16:12

Will you not watch it unless they release a trailer?

dumbjakeworld2026-01-13 16:13

I feel like we get posts like this for every new movie. Teasers and trailers come out a lot closer to movies than people seem to think.

Safe-Finding-43762026-01-13 16:14

deadpool & wolverine first teaser released in February 2024. consider that.

Tweed_Beetle2026-01-13 16:16

If you want to stop wondering, I set up a free alert at nudgemate.app/alerts/spiderman-brand-new-day-trailer that emails when the trailer actually drops. My guess is Super Bowl too.

TheRealGrifter2026-01-13 16:19

If only there were a way to research trailer release dates for previous movies...

Well, a guy can dream, I guess.

BenjaminAPete22026-01-13 16:27

Probably Super Bowl

gaypirate32026-01-13 16:36

Wait they’re already filming another Spiderman?

ten_year_rebound2026-01-13 16:38

This post happens every time there is a new movie. “X MONTHS OUT WHERE TRAILER????”

It’s coming out eventually. You’ll see it when we all do.

jaredwallace912026-01-13 16:44

They usually save it for the Super Bowl

PTSDBarnum27042026-01-13 16:45

It wrapped like two months ago, they're scrambling to get the CGI done as quickly as possible, which means it'll probably look awful