It’s unfortunate there’s no legacy Wonder Man movie or show
If there had been a Wonder Man adaptation in the 00s, 90s or earlier, they could have leaned into the meta so much more - using footage from it and treating it as the in-universe original that’s being remade.
Commentaires
It’s a character that if you have a passing interest in comics you potentially haven’t heard of him. The wider public will have no idea and there has barely been any publicity.
You can stop bringing it up every time this conversation happens.
They're on like 10 different teasers at this point, a couple of posters, a full trailer, & tons of social media posts. What more do you want them to do, strap you into a chair & *force* you to look at the ads?
I don’t know anybody else in real life who knows about it, let alone will be watching it.
Hell, even the nat geo insta account which Disney used multiple times to advertise their marvel content hasn't shown me anything recently
And I highly doubt the YouTube algorithm (for which 70% of video content I follow is related to pop culture, tv shows, movies and the majority of which are marvel related) hasn't figured out I'd be interested in a trailer.
Additionally, I don't see how "algorithms" would have an impact on the various forms of advertising I see on my commute to and from work.
For example, I've seen advertising for Craig's last movie, advertising for Stranger Things in the subway, the train station, on street advertisements (bus stops and other such things). But I haven't seen a single Wonder Man poster.
My FB account sees promos for every single Marvel project (& quite a few other Disney+ shows) despite not following them *and* having an ad blocker to keep out political sponsored posts.
My YouTube recommendations *never* include Marvel things (except in Watch Again for things I've already seen), even though I look them up *constantly*. But I do get Marvel banner ads there occasionally.
There's definitely algorithmic jankiness afoot.
I can't remember ever seeing the show posters offline, even for such big hits as WandaVision, or as far back as AoS.
What's Craig's last movie?
As for "offweb" advertising, I've seen a lot of star wars advertising for stuff like Mandalorian and Andor. Definitely saw some for F4. But I couldn't reliably tell you if they did it for a lot of marvel shows/movies, or only some of them.
I think I saw *one* billboard for Mandalorian back when it started; other that that, I've only seen a poster & a theater standee for the upcoming movie.
That said, this is modern Marvel, and they're still on a kick where they think *anyone* will get over if they put them into the MCU. Hasn't worked out great for them over the past five years.
*Were* on a kick. This project was greenlit ages ago & filmed 2 years ago.